an attention-getting word or phrase used to publicize something (as a campaign or product)the tagline from the drug company's ad campaign backfired and quickly became fodder for late-night comedians
the tagline from the drug company's ad campaign backfired and quickly became fodder for late-night comedians
banner, catchphrase, cry, shibboleth, slogan, watchword
expression, idiomcatchword, cliché(also cliche)maxim, mottobattle cry, war cry
in 1926
英语同义词词典收录了63618条英语词条,基本涵盖了全部常用同义词或反义词的辨析及翻译,是英语学习的有利工具。